March of Dimes Prematurity Awareness Month

March of Dimes Prematurity Awareness Month

November is March of Dimes Prematurity Awareness Month! Join us in the fight against prematurity and help bring the world stronger, healthier babies – Every dollar donated goes to moms and babies in your area.

More than 500,000 babies are born premature in the United States annually, ranking the United States 131st in the world in terms of the preterm birth rate.  By recognizing November as Prematurity Awareness Month, the March of Dimes draws attention to this issue by providing opportunities to volunteer, advocate locally and/or donate to support research and programs.  We’re making progress! During the last five years, the preterm birth rate has declined by almost 6%.

Customers who visit any Famous Footwear store during the two weeks leading up to Prematurity Awareness Day, November 17th, will have the opportunity to donate to the March of Dimes. Anyone who donates will receive a 10% off coupon to use on a future purchase. Plus, Famous Footwear Rewards members will earn 15 bonus points for a donation of $2 or more.

Famous Footwear is also leading the charge to help babies as a national sponsor for the Foundation’s premier fundraising event, March for Babies.  Since partnering in 2003, Famous Footwear and their customers have raised $11.76 million. In 2011, Famous Footwear raised $1.46 million making it the 6th highest ranked team nationwide.

Cause programs and partners like Famous Footwear are the cornerstone of March of Dimes success and make it possible to sustain community programs, educate moms and moms-to-be, support families and fund lifesaving research.  The March of Dimes is committed to a day when all babies are born strong and healthy.  When we get there, we all know that Famous Footwear played a significant role in that victory.

Click here to make a donation online or visit any Famous Footwear store, now through November 17th.